𝐀 $𝟏𝟎 𝐌𝐢𝐥𝐥𝐢𝐨𝐧 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐈𝐬 𝐇𝐞𝐚𝐝𝐞𝐝 𝐭𝐨 𝐒𝐚𝐥𝐚𝐥𝐚𝐡 — 𝐁𝐫𝐢𝐧𝐠𝐢𝐧𝐠 𝐍𝐞𝐰 𝐌𝐨𝐦𝐞𝐧𝐭𝐮𝐦 𝐭𝐨 𝐎𝐦𝐚𝐧’𝐬 𝐌𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐢𝐧𝐠 𝐒𝐞𝐜𝐭𝐨𝐫.

Saudi Arabia’s Advanced Packaging Company, affiliated with Alesayi Holding Company, is investing US$10 million to establish a new beverage production facility in Salalah Free Zone, marking another step in Oman’s drive to attract industrial investment and diversify its economy. The project will manufacture soft drinks, juices and energy drinks on a site covering approximately 25,500 square metres. Production is expected to begin within six months, with the facility serving the Omani market and supporting exports to Yemen and African markets. The investment is expected to create direct and indirect employment opportunities while generating business for local suppliers across transportation, storage, packaging, maintenance and logistics. The company is also considering a separate cardboard-box manufacturing facility in Muscat and relocating an additional beverage production line to Oman. This development reinforces Salalah’s growing role as an industrial and logistics hub, supporting local value creation, export potential and the objectives of Oman Vision 2040.