Founded by three Omani sisters and their cousin, Miss Independent (MI) is an Omani digital community marketplace launched in October 2026 to help women transform their talents and business ideas into sustainable enterprises. The platform brings together women-led home businesses, SMEs, aspiring entrepreneurs and retired women through an integrated marketplace, social networking and access to professional guidance. Members can showcase products and services, connect with like-minded entrepreneurs, create advertisements and access coaches and consultants specialising in branding, finance, marketing and business development. The platform also offers free membership categories designed for women exploring personal interests, service-based businesses and product-based enterprises. Its early response is encouraging, with more than 125 women, including over 46 women-led businesses, registered ahead of its official launch. The foundersโ immediate priority is to strengthen the platformโs presence in Oman before expanding into other GCC markets. Initiatives such as Miss Independent demonstrate how digital innovation and community-driven entrepreneurship can help unlock talent, encourage economic participation and support the ambitions of Oman Vision 2040.
